Social media is ubiquitous in today’s world. Wherever we go, we can all check Facebook and Twitter and Instagram virtually any moment from our phones. We use it to share our thoughts and experiences, to stay in contact with friends and family, to keep up with current events, and, perhaps most of all, simply to …

Why Your Company Needs Social MediaRead More »

In 2015, the use of mobile devices usurped use of desktop devices. 50% of local web searches are made with a mobile device versus only 20% of local searches using a desktop device. According to official Google statements, more than 50 percent of search queries globally now come from mobile devices. With this discovery, corporate …

Where, oh where, is your business going?Read More »

Are you currently blogging for your business?  If not you may be missing out on the opportunity to boost your business and reach new audiences! If you can’t tell, we believe that blogging for your business is a very important piece of the puzzle.     Trusting Your Blog If you have a unique brand …

Blogging For Your BusinessRead More »

Traditional Advertising Vs. Internet Marketing When it comes to search engine optimization or SEO, compared to the old traditional style of advertising, like the Yellow Pages, magazine ads, news paper ads, and the list goes on and on, SEO is the most important in today’s market. Think of it, when was the last time you …

Why do I need to invest in Search Engine Optimization or SEO?Read More »

News reports of malware and phishing are becoming a daily occurrence. Not too long ago, the entire school district in Cloquet, Minnesota closed due to a ransomware attack that shut down their entire computer network. But what does this mean? What are these things? How can I protect myself from them? Malware is short for …

It’s a Scary World Wide Web Out ThereRead More »

phish·ing Pronounced: ˈfiSHiNG/ noun: phishing The activity of defrauding an online account holder of financial information by posing as a legitimate company. “phishing exercises in which criminals create replicas of commercial Web sites” Phishing is the attempt to acquire sensitive information such as usernames, passwords, and credit card details (and sometimes, indirectly, money) by masquerading …

What is phishing?Read More »

So you thought you’d save a buck and build your own website using a free service? How’s that working for you? If it is working for you now, there is no guarantee this solution will continue to work. Many of the “free” web services out there have some pretty interesting small print that can really …

Free Web Services. Really?Read More »

Is persistence, repeatedly telling the same message over and over until you get the results you want, the only way to marketing success?   How can you make your company or product stand out?   Enter Corporate Storytelling. Storytelling has existed since the beginning of humanity as a way to entertain and educate, persuade and relate. …

Is Corporate Storytelling Important?Read More »

“Businesses, like babies and books, need nurturing, time, energy, love, and planning to develop, grow and prosper.” ― Rachael Bermingham   Website Your website will be many customers first look at your company.  People constantly pass judgment and make decisions while navigating online.  You want to be a presence not easily dismissed by reflecting the …

Roadmap To SuccessRead More »

Look, we get it: You’re intelligent, you’re literate, and you’re well spoken. Writing copy for your business seems like something you can do yourself. But with all the nuance and minutia of language, not to mention the many possible interpretations of a diverse readership, every professional operation can benefit from a professional writer. Here’s how. …

Why you need a professional copywriter.Read More »